The ecosystem of agencies for
sports & music marketing.

Empowering brands to connect,
engage and entertain fans

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Market Trends
An incredibly dynamic playground
The convergence of sports, music, and digital media represents the greatest opportunity for brands to build communities around shared values and passions.
Music Sponsorship
39 B$
Music Sponsorship
E-music festivals alone represent 3+ B$ (2026). A rapidly expanding sector driven by live events and brand activations.
Sport Sponsorship
106 B$
Sport Sponsorship
Expected to reach 192 B$ by 2032. Brands increasingly seek authentic connection with global fanbases.
Digital Advertising
500 B$
Digital Advertising
Expected to reach 1.43T$ by 2032. The dominant growth engine across all marketing verticals.
KAI Logo
What We Do
Our pillars of service
Four integrated verticals working together to deliver end-to-end solutions across sports and music marketing.
KAI Media
KAI Media
KAI
Media
KAI Marketing
KAI Marketing
KAI
Marketing
KAI Tech
KAI Tech
KAI
Tech
KAI Talent
KAI Talent
KAI
Talent
Deliveroo
DELIVEROO
Branded storytelling
Launched "Storie Azzurre con DELIVEROO" for Euro 2024, a digital campaign featuring a round-table with Italian legends Chiellini, Toni, Ferrara, Graziani. Ran real-time Instagram Story coverage via The Squad to engage fans through Italy's Euro journey.
VIDAA OS Hisense
VIDAA OS · Hisense
Premium Exposure
Through our collaboration with VIDAA OS, the smart TV platform powering Hisense devices, we unlock premium advertising and content opportunities for brands.
KAI
Media
  • Run and manage brand-owned media channels, handling everything from planning to day-to-day publishing and results.
  • Create content designed for each platform, at the volume needed to consistently reach and engage audiences.
  • Turn followers into communities, helping brands build audiences they own and can grow over time.
  • Matching brands with premium advertising inventory.
Bancomat
BANCOMAT
Business matching
Facilitated a Bancomat–DAZN partnership featuring a dedicated media package, including a homepage takeover and 2026 branded ticker aligned with the Serie A season.
BETANO
BETANO
A different platform
Partnered with BETANO to reach new audiences through Serie A VLED across 5 territories. Secured BETANO as main sponsor for DAZN's coverage of the FIFA Club World Cup in South Africa.
KAI
Marketing
  • Match brands with high-impact sponsorship inventory.
  • Build campaigns that activate fans, not just deliver exposure.
  • Convert attention into revenue, through commerce-led and performance marketing.
VIDAA OS Hisense
VIDAA OS · Hisense
Premium live stream content
We will work alongside headline-sponsoring brands at major music events to create premium live-streamed content, partnering with VIDAA OS to bring it to audiences on Hisense devices to significantly amplify brand exposure.
Live Nation
LIVE NATION
International Music
Working with LiveNation we give brands the unique opportunity to sponsor international concerts and music events, reaching a new and modern audience.
KAI
Tech
  • Deliver live and on-demand production using modern streaming and automation tools.
  • Use data and AI to understand audiences and measure performance, from exposure to ROI.
  • End-to-end CRM strategy and infrastructure that help brands track, segment and grow their audiences.
Tijani Rejinders
THE COUTURE CLUB
Tijani Rejinders
We bring together talent and brands to create meaningful high impact campaigns. We recently partnered The Couture Club with Manchester United player Tijani Rejinders in a successful collaboration.
Creed Media
CREED MEDIA
CREED MEDIA
Through CREED MEDIA we leverage influencers, creators and communities to amplify brand messages, amplify the reach of music releases and tap into authentic cultural moments that matter to younger consumers.
KAI
Talent
  • Match brands with high-impact sponsorship and advertising inventory.
  • Build campaigns that activate fans, not just deliver exposure.
  • Convert attention into revenue, through commerce-led and performance marketing.
Our Portfolio
A broad range of inventory and
exciting opportunities.
We have a broad range of inventory and exciting opportunities
available to the brands who partner with our agency.
DAZN
DAZN
Serie A
Serie A
Influencer Representation
Influencer Representation
VIDAA OS Hisense
VIDAA OS Hisense
Jova Tour
Jova Tour – Music Concert
Football Clubs
Football Clubs & National Teams
F1 Teams
F1 Teams
Long & Short Form Content
Long & Short Form Content
Volleyball Italy
Volleyball Italy Women's League
Premier Padel
Premier Padel
Content Creators
Content Creators
Lega Basket
Lega Basket
Our Partners and Brand Clients
BETANOVbetLINEBETDAZN BetBancomat OptimaTecnocasaVirgin RecordsWarner MusicSpotifyMeta H&MColumbiaViacomRepublic RecordsRoc NationParlophone MAXSony MusicFIATCeresPaniniDisney McDonald'sSamsungBirra MorettiLucanoProzisNOW GilletteNintendo
Sports Marketing Music Sponsorship Digital Advertising Talent Management Content Production Brand Activation Live Streaming Fan Engagement Sports Marketing Music Sponsorship Digital Advertising Talent Management Content Production Brand Activation Live Streaming Fan Engagement

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